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Ingredients Glossary

Packed with essential fatty acids that nourish and revitalize the skin.

Lips are smoothed, softened, and deeply nourished. 

Works together with vitamin E to encourage lip cell growth, antioxidant protection, and improved elasticity. 

Helps maintain hydration and retains moisture levels for a long-lasting effect. 

Moisturizes, nourishes, and conditions the skin while delivering a calming effect.

Delivers a refreshing cooling sensation. 

Increases lip volume and hydration for a fuller look with enhanced definition. 

Stimulates collagen production while moisturizing the lips for a firmer, smoother, and plumper appearance.  

Rich in omega-6 and omega-3 fatty acids that protect lips from environmental stressors. 

Softens, conditions, and smooths the skin while enhancing hydration 

Protects, nourishes, and softens to support skin prone to dryness. 

What is it: Carbon black is a material commonly used as a pigment, produced by the incomplete combustion of heavy petroleum products. 

Why we don't use it: We do not use carbon black because it has been associated with potential health concerns. 

What is it: Deriving from coal, coal tar is a thick, black liquid used in some medical and cosmetic products.   

Why we don't use it: We avoid coal tar as it has been classed as a carcinogen and can potentially cause skin irritation.

What is it: Formaldehyde-releasing agents are chemicals that gradually release formaldehyde, sometimes used in cosmetics for their preservative properties.    

Why we don't use it: We don’t use formaldehyde-releasing agents as they can irritate the skin and have been classified as possible carcinogens.  

What is it: GMOs are organisms that have had their genetic material altered using genetic engineering processes.   

Why we don't use it: We avoid GMOs because they can sometimes cause allergic reactions, and there’s question about their potential long-term effects on health.  

What is it: As a synthetic oil, Hydrogenated polyisobutene is used in cosmetics to improve their texture and give them a soft feel.    

Why we don't use it: We don’t use hydrogenated polyisobutene as it is claimed they can interfere with the skin’s natural processed by trapping impurities.

What is it: Hydroquinone is known for its skin-lightening properties that can be used to improve hyperpigmentation. 

Why we don't use it: We exclude hydroquinone as its skin-irritating properties have been correlated with possible long-term health risks. 

What is it: Deriving from petroleum, Mineral oil is a colourless oil that is often used in cosmetics for its emollient quality. 

Why we don't use it: We exclude mineral oil because it can block pores, interfering with the skin's natural breathability and repair function.  

What is it: Parabens are a type of commonly used preservatives in cosmetic and pharmaceutical products. 

Why we don't use it: We exclude parabens due to their potential to disrupt hormone function. 

What is it: Derived from petroleum, Paraffin is a moisturising waxy substance.  

Why we don't use it: We exclude paraffin as some claim it can prevent the skin’s natural functions by forming a barrier that traps impurities.  

What is it: Polyethylene glycol (PEG) compounds are emulsifiers that support the mixing of different cosmetic ingredients.  

Why we don't use it: We don’t use PEG compounds as they can possibly be contaminated with skin-irritating impurities. 

What is it: Phthalates are a group of chemicals usually found in personal care products, used to make plastics more hardwearing.    

Why we don't use it: We avoid phthalates because they have been linked to certain health issues, including disrupting hormones. 

What is it: Silicones are synthetic polymers that give many cosmetics a smooth finish, allowing them to be easily applied.

Why we don't use it: We avoid silicones as they can hinder the skin’s natural function by forming an impurity-trapping barrier.  

What is it: Sulfates are surfactants commonly used in cleaning and cosmetic products for their foaming properties. 

Why we don't use it: We don't use sulfates because they can strip the skin's natural oils, resulting in dryness and irritation. 

What is it: Talc is a mineral used in many cosmetic products for its moisture-absorbing nature. 

Why we don't use it: We stay clear of talc due to concerns about contamination with asbestos and the associated respiratory risks. 

What is it: Like triclosan, Triclocarban is an antimicrobial agent used in certain cosmetics for its antibacterial nature. 

Why we don't use it: We exclude triclocarban as it can be disruptive for hormones and play a role in antibiotic resistance. 

What is it: Triclosan is an antimicrobial agent that’s used to fight bacteria and prevent their growth or contamination. 

Why we don't use it: We avoid triclosan since it has been connected to hormone disruption and linked to the growth of antibiotic-resistant bacteria.